Our belief has been to provide unsurpassed quality at every level of distribution, It starts with giving constant feedback and immediate responses to our customer's requests.

Our company dedicates itself to providing its clients with the highest quality of service. From the moment a client places its order, through the shipping of products, all the way through the support for sell-through at the point of sale; our mantra is "we provide the absolute best" service.

SOMAR's philosophy is shared by its supplier/partners. SOMAR provides each of its suppliers with a dedicated team. These "teams within a team" focus solely on the brands represented and provide a true extension of each manufacturer's philosophy. In effect, SOMAR provides its manufacturer strength in the region which acts as a division for each brand owner.